Vector, JPG, EPS, PNG – what’s the difference?

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If you’re confused over the difference between the many image file types, you’re not alone. When starting off a project, one of the first things we request from the client is a vector file of their logo. However, that request is often met with blank stares or responses like “can’t you just pull the logo [...] Read More…


Custom Post Types: the power within WordPress

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When WordPress was first released, back in 2003, it was primarily a platform for blogging. However, it has since grown far beyond just blogging and is currently the most popular Content Management System (CMS) on the Internet, powering over 14% of the “top 1 million” websites in the world. In today’s post we’re talking about [...] Read More…


CSS3 Instead of Images and Flash

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Why do we at MODassic Marketing prefer CSS3 over images and flash? The answer is easy: “faster loading times and support for mobile devices”. A web browser takes less time loading a stylesheet with CSS code than loading graphics and mobile devices can view CSS3 animations but not Flash animations. WHAT IS CSS AND CSS3? [...] Read More…


Pinterest, the latest social media buzz

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It was love at first pin Last February, a friend of mine introduced me to Pinterest.  I was looking for a new home and she said “I’ll send you an invite to Pinterest.  It’s a great way to find decorating ideas and organize them.” I decided to give it a try and a year later [...] Read More…


3 types of logo design

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Companies spend thousands (often millions) of dollars and countless man hours developing and marketing their products. However, a sale often hinges on a simple first impression, gut feeling or the customer’s memory. Often that first and hopefully lasting impression comes from your logo. A logo is the centerpiece of your branding strategy. It defines not [...] Read More…