OUR PROCESS |
OUR PROCESS |
Instead of offering à la carte services, we view brand strategy, design and web development as pieces in a much bigger puzzle. What we really offer is just one thing – the MODassic process.
We’re able to consistently deliver results because we approach every project, no matter how large or small, with this proven, persona driven and goal focused process.
Instead of just delivering a great looking identity or website, we surpass expectations by looking beyond the task at hand and deliver a comprehensive strategy that fills our client’s sales funnel, increases conversions and delivers measurable results.
The MODassic process is built upon the combination of brand strategy, ux design and inbound marketing. All three are present in everything we do and together form the building blocks of a successful project. Clients begin the process through either brand strategy or inbound consulting. User-experience design is then applied to a range of mediums but is always built upon brand strategy, and evolves into ongoing inbound consulting. This allows for an agile and ever-improving approach. We believe a one-off design project which isn’t built upon brand principles, positioning and personas, and that doesn’t consider how users will be attracted, nurtured and converted, will end up just being a costly expense and not a profitable marketing investment.